Leeds in London; ConferenceLeeds heads to the capital for Northern Ballet premiere

As part of its on going work to raise Leeds’ profile as a leading conferencing city, ConferenceLeeds is joining Northern Ballet at its London Première of 1984 at Sadler’s Wells. Representatives from Q Hotels, and other Leeds venues will join the ConferenceLeeds team in meeting with conference and event buyers to drive business tourism to the region.

Conference planners will have the opportunity to meet with ConferenceLeeds to discuss the city’s conference offering, as well as its venues and accommodation portfolio. Following this they will receive the red carpet treatment at the London Première of Northern Ballet’s 1984, alongside stars from the stage and screen. The event, which has been organised by Northern Ballet’s events team, will showcase the unique proposition that is available in Leeds and follows the announcement of plans to establish Leeds as an international centre of excellence for dance.

John Duncan, Business Development Manager at ConferenceLeeds, commented:
“Opportunities such as this are fantastic for us to raise the profile of Leeds as a conferencing city, to national and international figures in the conferencing and events industry. We’re extremely proud and excited to be accompanying Northern Ballet in London, as it allows us to showcase the fantastic creative hub that exists in Leeds. As one of our more unique conferencing venues, the home of Northern Ballet offers a flexible and inspiring conferencing space that can host up to 230 delegates. By working together in London, along with some of the city’s leading hotels and venues, we aim to showcase our city and what it has to offer as a leading conference and events destination.”

Alan Gallacher, Events and Business Development Manager at Northern Ballet, added:
“We work very closely with ConferenceLeeds on our venue’s conference offering, which allows us to offer a completely unique experience to delegates. We’re incredibly excited to be able to highlight our city as a leader in dance and creativity, which will go a long way in bringing business tourism into the region.”