AGF Reveals Europe’s Greener Arenas
AGF Reveals Europe’s Greener Arenas
Arenas from across the UK and Europe have demonstrated their commitment to sustainability and successfully certified events in 2024. These include ABBA Voyage London and The O2 Arena in London, Glasgow’s OVO Hydro, Uber Arena in Berlin and Forest Green Rovers Football Club.
AGF (A Greener Future) is a pioneer in helping the global live sector become greener. AGF Certification is the world’s first and most comprehensive standard for sustainability in the live events sector, for festivals, events and arenas, reducing waste, emissions, and enhancing equality and biodiversity.
AGF CEO Claire O’Neill said:
“We’re really happy to see the increasing uptake of venues aspiring to be greener. What is most important are the actions these venues are taking to improve touring and their impacts on the local and global environment. These venues have a significant platform which can influence and speed up the green transition of the event sector, something that we so urgently need to do.”
To be certified, venues undertake a thorough assessment based on the AGF Framework, including self‑assessment, site visits, and post‑event evidence and data submitted to AGF assessors for an independent auditors’ report. The AGF Framework includes 11 key themes, including local environments & community, travel, food, energy, water, waste, EDI, and governance.
Dale Vince, Chairman of Forest Green Rovers said:
“Forest Green Rovers are pleased to have once again achieved Outstanding in our annual AGF certification — which is surely the toughest standard in the world today. We were the first to achieve this level and are still the only one — we encourage all other arenas to up their game and join us in the stratosphere of greenness …. :)”
Sam Booth, Director of Sustainability at AEG Europe commented:
“Finding sustainable ways to execute live events, that don’t compromise on the fan or artist experience, is essential to the future of our industry. AEG Europe has made huge strides in driving the sustainability agenda in the live industry forward on a global scale, from hosting the world’s first carbon‑removed arena events at The O2, to rolling out an in‑house reusable cup system across our three German venues. We’re so proud to have our achievements across London’s The O2, Berlin’s Uber Arena and Uber Eats Music Hall, and Hamburg’s Barclays Arena recognised by A Greener Future, and are committed to innovating and building on this work as we continue on our path to net zero.”
Kerryn Duckworth, Head of Operations, first direct Arena commented:
“It has been a hugely rewarding process working through AGF’s A Greener Arena certification. The detailed application process has helped all teams within the arena evaluate our approach to environmental sustainability. It has provided us with a better understanding of what we do well and what areas we can focus on to reduce our emissions and waste further. We can’t wait to get further initiatives in place in 2025 to help towards a more sustainable future.”
Arenas making the grade in 2024 are:
Greener Arena certifications — ‘Outstanding’
- Forest Green Rovers – The New Lawn (UK)
Greener Arena certifications — ‘Commended’
- The O2 Arena (UK)
- OVO Hydro (UK)
Greener Arena certifications — ‘Improvers’
- ABBA Voyage London (UK)
- Barclays Arena (DE)
- First Direct Arena (UK)
- Uber Arena (DE)
- Uber Eats Music Hall (DE)
More will follow soon from others who are currently completing their assessments, which will be announced in due course.
The International AGF Awards 2025 ceremony will take place during the Green Events & Innovations (GEI17) Conference, in partnership with ILMC, on 25th February in London.
The event is sponsored by Skydiamond and will feature the most innovative and green‑aspiring global events, venues, organisations, and individuals from the last 12 months. Awards will include:
- Greener Catering Award, supported by Peppermint Events
- Circular Festival Award, supported by Ryans Cleaning
- Greener Transport Award, supported by KB Event
Last year’s roll call included 27 nominees from 12 countries, with nine taking home one of our prestigious awards.
Notes to Editors:
About AGF Certifications
AGF Certification has been developed over 18 years in consultation with hundreds of events, event services, suppliers, and sustainability experts across the key areas assessed. Each application involves:
- detailed self‑assessment
- on‑site independent audit
- post‑event supporting evidence analysis
- improvement recommendations
The assessment includes 11 categories: Governance & Systems, Local Environments, Local Community, Travel & Transport, Energy & Power, Procurement, Food & Beverage, Waste & Recycling, Water & Sanitation, External Reach & Behaviour Change, and Carbon Footprint.
To be awarded AGF Certification, events must apply and provide evidence such as fuel or electricity and water usage, waste transfer notes, transport measurements, procurement policies and traceability, and survey data. Applicants must meet set requirements and are graded as:
- Improver
- Commended
- Highly Commended
- Outstanding
Assessments are completed by trained sustainable event auditors and recommendations are made for improvements year on year.
https://www.agreenerfuture.com/
About A Greener Future
AGF is a not‑for‑profit company committed to helping events, festivals, and venues worldwide move toward sustainability. AGF provides:
- certification
- education and training
- consultancy
- resources and green riders
They share information about environmentally efficient methods at events and how future impacts can be reduced. They offer independent assessment and verification of sustainability claims through AGF Certification for festivals, venues, tours, and events; plus sustainability diagnosis and detailed carbon footprinting.
www.agreenerfuture.com
About GEI
GEI is the foremost conference for sustainability in the events sector, organised in partnership with the world’s leading platform for the live music and entertainment sector, the International Live Music Summit (ILMC).
www.agreenerfuture.com/gei
Press Enquiries
Nikki McNeill
Global Publicity
nikki@globalpublicity.co.uk